Hmmm...
Have you ever read Gawker?
It can be entertaining, especially with its New York, harsh, judgemental writing.  That is definitely part of the appeal!
But I have to say that I found this little blurb pretty, well, annoying.

For SUV-Driving Hipsters, Marlow and Sons Is The Spot

Those few of you watching the commercials during Desperate Housewives last night might have been buoyed to spot Williamsburg hipster feeding trough Marlow and Sons, the home of the world's worst hipster date conversation ever. It was in a commercial for an SUV called Edge. So now it is confirmed that Marlow & Sons is where all the hipsters with $30K to drop on a SUV go for oysters and artisanal American cheese. Related: We hear that the creative director for J. Walter Thomspon, the ad firm that produced the spot, quit today!


So, okay, the ad is probably a little cheesy.  And it's no surprise that an advertising agency picked a trendy spot in Williamsburg to appeal to young people.  But here's MY issue... in order to be "hip", must you be broke?
Do I have to drive a crappy old car, or only ride my bike (which I love!  You all know that!!  I love my bike!!), in order to be considered cool?  Even better- the ability to discern the difference between cheeses means that I'm out of touch with the street?  I don't know... I think that financial independence is much more hip, actually....

Of course, I will giggle at this, and keep reading Gawker... but seriously, must they be sooo opinionated?